Editor–in-chief’s Note
Emerging Aspects of Redefining Tourism & Hospitality ‘EARTH’ is a bi-annual academic journal aimed to promote researchers in tourism, hospitality, and allied subject areas as well as communicating novel ideologies to researchers, educators, scholars, and hospitality & tourism professionals. This journal is the first of its kind to be supported by the renowned Institute (NITHM) for tourism and hospitality education in India. In this issue authors from various universities and colleges have contributed their knowledge in the form of articles ranging from culinary to tourism and management. This edition consists of trending topics of tourism & hospitality management.
The first paper is about Employer Branding through Eco-Friendly HR Practices: An Exploratory Study of 5 Star Hotels of Delhi – NCR Region by Dr. Pallavi Mehta, &PrasangAgarwal. The paper helped to identify the integration between sustainable HR practices and employee value propositions.
The second paper is about Human Resource Management in Employee Job satisfaction of Budget Hotels in Kerala.ByDr.S.Kumaran, Mr.Manjeet Singh, &Dr.B.LathaLavanya. The quality output of the employees in their work is based on the level of job satisfaction they received. So, a study has been conducted to understand the job satisfaction of employees in budget hotels in Kerala.
The third paper is about Sustainable Practices in 5- star Hotels and the Perception of employees on the effectiveness of sustainable Practices by Ms. SaraswatiSankaramani, & Mr. Rajesh.L. Hotels have been effective in ensuring their operations are sustainable in the areas of consumption, Production, Clean Energy, Waste Management, and Education. The main objective of this study is to identify the various sustainable practices followed by hotels and know the perception of employees on how effective the hotel's sustainable Practices are.
The fourth paper is dealing with “Trend dynamism observed in the tourist market of Orissa post the covid-19 lockdown” by Mr. Shantanu Jain & Mr. Shreya Prasad. The main objective of this paper is to track the trends that have been introduced post-COVID-19 lockdown, as well as to see the new opportunities it has opened. Through this article analyze and understand the reasons for the current tourist market trends of Odisha.
The fifth paper is about Retrospective Analysis of Trends in Pilgrimage Tourism Research by C. VeeraSankara Reddy and Krishna NaikKhatravathi has Research on pilgrimage tourism contributed from a variety of disciplines such as the most cited published author, Author’s affiliation, most published, most productive country, most productive journal in terms of publications and most frequently published topics. Authors have used bibliometric studies to review the documents published over a decade. The researchers have utilized various tools such as Microsoft Excel and VOSviewer data visualization tools. This work is useful for understanding the progress, productivity, and leading research topics in pilgrimage tourism. Finally, all readers can read the expert Ms. DiptiPatil has provided her Destination Review of Kanha National Park. In she has included her observations during various visits to Kanha National Park, Madhya Pradesh, India. She has mentioned about the prominence and existence of forests, wildlife, inhabitance, and their culture.
This journal presents the best research papers on trendy subjects with the hope of better tomorrow.
Dr. S. Chinnam Reddy
Chief Editor